The products stoners use
After so much time spent courting new demographics, maybe it’s time to honor the stalwart consumers. Kelly Nielsen of BDSA and Jage Media CEO George Jage break down the numbers on frequent consumers and high tolerance users, aka stoners. George admits he is one, albeit of the casual and productive segment of the species. Kelly shares data on the products frequent users are choosing and the benefits of catering to our stoner populace.
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