Brand Insights

The best in luxe branding

What drives a person to throw down sixty bucks for a single-use vape pen? Is it the look and feel of the product, the promise of a first-rate experience, or a bit of both? Behind every upmarket branding effort is a laundry list of questions about human psychology.

Read More »
Sustainable packaging for cannabis

Cannabis packaging and the search for a sustainable solution

For an industry that’s big on green, we have a dirty little secret. Single-use consumer packaged goods containers are responsible for a quarter of waste generated in the United States, most of the materials used for packaging are not recycled, and the cannabis industry is part of the problem. In fact…

Read More »
2021 Predictions

2021 predictions from industry leaders

As 2020 winds to an end, It’s difficult to know what lies ahead for the world at large, but a little easier to make predictions for an industry we know so well. To that end, we reached out to some of our favorite speakers from MJ Unpacked and other industry luminaries and asked what they foresee for the year ahead.

Read More »
cannabis infused cocktails

Cannabis cocktails to go? Yes, please.

Artet is launching two canned cannabis cocktails, Rosemary Jane and Tet & Tonic. The cocktails are an extension of the Los Angeles-based beverage brand’s original non-alcoholic aperitif, which debuted in 2019.

Read More »

The best in luxe branding

What drives a person to throw down sixty bucks for a single-use vape pen? Is it the look and feel of the product, the promise of a first-rate experience, or a bit of both? Behind every upmarket branding effort is a laundry list of questions about human psychology.

Read More »
Sustainable packaging for cannabis

Cannabis packaging and the search for a sustainable solution

For an industry that’s big on green, we have a dirty little secret. Single-use consumer packaged goods containers are responsible for a quarter of waste generated in the United States, most of the materials used for packaging are not recycled, and the cannabis industry is part of the problem. In fact…

Read More »
2021 Predictions

2021 predictions from industry leaders

As 2020 winds to an end, It’s difficult to know what lies ahead for the world at large, but a little easier to make predictions for an industry we know so well. To that end, we reached out to some of our favorite speakers from MJ Unpacked and other industry luminaries and asked what they foresee for the year ahead.

Read More »
cannabis infused cocktails

Cannabis cocktails to go? Yes, please.

Artet is launching two canned cannabis cocktails, Rosemary Jane and Tet & Tonic. The cocktails are an extension of the Los Angeles-based beverage brand’s original non-alcoholic aperitif, which debuted in 2019.

Read More »

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